Friday, August 24, 2012

Long Live RSS!


RSS is a method for automatically syndicating content. RSS feeds allow anyone interested in a site's content to easily collect the latest updates without having to revisit the site. This is a page specifically created to be read by computers rather than people, and gathers the headlines, audio, video and links from the page in an instrument called a RSS Reader.

RSS offers an easy means to obtain current information in front of those who have already expressed an interest in the product content, services, bringing visitors back to the site, as well as reach a wider audience through the web sites of third parties. May impair the administration, as a job only needs to be done once - updating the site with new content - and that the content is then automatically distributed to interested parties. It also reduces spend on methods such as email marketing, customer retention, and search engine optimization.

There are several ways you can work for a website owner.

o You can add an RSS feed to your website. This allows people to register to be informed of updates, news, product announcements, special offers, etc.

o You can add an RSS feed from a third party. This allows you to display content generated automatically from other sources, such as industry news or commentary.

You can allow or RSS feeds for inclusion in third-party sites. This allows you to syndicate the information to high-traffic websites with minimum effort.

From a SEO and internet marketing of view, all these methods generate new traffic and encourage repeat visitors, increase the speed at which pages are indexed by search engines because of new, new content, increase the number Keywords and terms for the site has been shown in the ranking of search engines, and can increase the number of backlinks to your site.

Many browsers like Firefox, Opera and Safari, will indicate whether an RSS feed is available on a website, and subscribe easily. Adding an RSS feed to your web site is not a difficult task, and there are many RSS tools and tutorials to help you.

RSS feed aggregators are now in use by many sites to collect content from different sources, so it's a great method for syndicating content and information in high-traffic Web sites with minimal effort.

The real beauty of RSS is automation, and the fact that a high value free Internet marketing tool that should be part of your marketing toolbox....

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