Wednesday, August 22, 2012

Practical Article Marketing Tips - front load the title of the article with keywords for more traffic


To get traffic you want from Article Marketing, you must set up an eye catching and powerful search engine capture the title.

One of the best ways to do this is to "front load your title with keywords."

This is a fancy way of saying schmancy, "Make sure there are keywords in the first four words of the title."

For example, the title "The Top 7 Reasons for repurposing your articles on Twitter" sounds like a good title.

Has benefits. It has a number. Has keywords, but guess what? On the Internet, the title stinks, because "The first 7 ways .." are the first four words. When someone approaches and types in your keywords and all search engines send their spiders to go small to find any information on the Internet and there are key words in the first four words of the boom, the spiders are gone. They do not return your article as a possible match.

That's why on the front of this title I would add, "Practical Article Marketing Tips." The key words there are article marketing. I could only say, Article Marketing - The top 7 reasons to reproduce your articles on Twitter, but I like to brand myself and its different phrases, that's why those keywords are like a sandwich between practices and suggestions.

The first four words should contain keywords.

It would be better for me to write "article marketing" over and over again in the title? No.

One, they will not accept your article. Two, they could kick you out. This is called keyword stuffing or keyword spamming. You do not.

You flow naturally. All we are doing here is writing to two groups of people, real people with eyeballs and search engines. We are writing to both. This is the skill and art of writing articles ....

No comments:

Post a Comment